Whoever named the genus to which ragweed plants belong “ambrosia” had a terrific sense of irony. The name, derived from Greek, refers to the food of the gods, but the plant is more like punishment from the gods, considering that it’s the main culprit in seasonal allergies.
But while allergy sufferers are dreading the more than two-week extension to ragweed season, it’s great news for retail pharmacies, which now have more time to sell large volumes of over-the-counter drugs for allergies, one of the top categories in the drug store. That’s not surprising when one considers that according to one survey cited in the Proceedings of the National Academy of Sciences study, at least 10% of the U.S. population is ragweed sensitive. And with Claritin and Zyrtec alone generating more than $390 million during the 12-month period ended in March, the extended season is likely to drive the category even further.
What’s more, because allergy medications containing pseudoephedrine, such as Claritin-D, are kept behind the pharmacy counter, pharmacistslikelywill find themselves kept busy amid a chorus of coughs and congestion from customers with questions on how to mitigate their misery.
Read more here